Bateman Had Great Skin. Shame About the Homicidal Tendencies.
Before the murders, before the business cards, before Huey Lewis and the News, there was the skincare routine.
If you’ve ever googled “Patrick Bateman skincare routine” or found yourself four videos deep into a TikTok spiral of men icing their faces while quoting American Psycho, you’re not alone. The internet’s latest obsession is Bateman’s morning ritual which is a clinically cold, multi-step, serial killer-adjacent display of 80s vanity that’s gone viral for all the wrong reasons.
Let’s get one thing straight. The man was a psychopath with a killer routine (pun intended). He wasn’t exfoliating for healthier skin. He was exfoliating to maintain the mask of sanity, and that’s where we draw the line.
The American Psycho Routine
Bateman's routine reads like a dermatology thesis: ice packs, alcohol-free toner, clay masks, minty scrubs, eye balm, more cleanser, more toner, vitamin C, and probably the blood of his enemies. TikTokers are replicating it step-for-step, quoting the movie like scripture while slapping on $400 serums like they're consecrated oil.
But skincare doesn’t (and shouldn't) have to be psychotic to be effective. You don’t need 14 steps, a trust fund, or homicidal tendencies. What you need is consistency, science-backed ingredients, and a routine that fits between your morning coffee and whatever it is normal guys do after that.
Bateman Looks, without the Energy
We call it The Confidence Ritual, and it’s everything his wasn’t - simple, smart, and free of sociopathic undertones. No minty burn. No ice packs. No monologues in the mirror while flexing.
We took an axe to Bateman’s 14-step routine and built something better. Three high-performance products that do the same, with less.
Step 1: Cleanser
Forget the minty chemical burns. Ours uses charcoal and Centella Asiatica to draw out dirt, sweat, and grime without drying your skin out like cheap soap. It’s your daily reset button in one easy wash.
Step 2: Exfoliator
Three clinical-grade, gentle acids - glycolic acid, salicylic acid, and lactic acid - work together to clear clogged pores, fade uneven texture, and promotes your skin’s natural cell turnover. It keeps your skin fresh without irritation making it a great choice for sensitive skin.
Step 3: Moisturiser
Powered by Ceramide NP and Zinc Oxide to protect and defend, with Niacinamide and Hyaluronic Acid to hydrate, calm, and even out your skin, so you look fresh, not thirsty.
That’s it. Bateman-level skincare in under 2 minutes, at a fraction of the cost.
Guys Are Ditching the Psycho Routine
Look, we’re not living in 1987. And obsessing over your reflection like it’s a religion is not a flex, it’s kind of a red flag.
Modern men want skincare that works without becoming a character study. They want to look good, feel sharp, and get on with their day. That’s why they’re switching to Feliks.
So, if you’ve fallen down the American Psycho skincare rabbit hole, take this as your sign to stop before you start monologuing in the mirror. Bateman was a walking red flag with great skin. You can have one without the other.