But How Do I Get Him To Use It?
You want to buy him a skincare routine. Maybe it’s for his birthday or father's day, maybe it’s a “subtle hint” situation, or maybe you just want him to feel a little bit better about himself.
But you also don't want to spend good money just for it to end up collecting dust in the bathroom. Right next to that deodorant he swore he liked and the beard oil he opened once.
We designed The Confidence Ritual with one very simple idea in mind: if it doesn’t fit into his normal routine, it’s probably not going to happen.
1. The Cleanser
This goes straight into the shower.
When he’s already in there doing his usual “crack, back, sack” routine, he just adds one pump of The Recovery Cleanser to get his face clean too.
Designed to get deep into the pores, literally lifting dirt away, while providing hydration, barrier protection, anti-inflammation, a hint of menthol freshness and finished off with a subtle sandalwood scent.
2. The Exfoliator
Once a week. On bin night.
Adding a quick rub of The Renewal Exfoliator once a week, before he jumps in the shower, clears dead skin, smooths things out, and makes shaving easier. It also naturally improves cell turnover for that fresh, smooth, pinchable baby face.
3. The Moisturiser (with SPF)
This one lives next to his toothbrush. It goes on when he does his teeth in the morning (hopefully he brushes his teeth).
It’s light-weight, absorbs in seconds, and has a matte finish that won't leave his skin shining. It keeps his skin hydrated and protected from incidental sun exposure, without feeling like gunky sunscreen.
But Will He Actually Use It?
Yes. Because it slips into his daily routine easier than a shower beer.
He doesn’t have to learn new steps, sit through TikTok tutorials, or stockpile 10 bottles on the bathroom shelf. This is three products, two minutes, and zero fluff.
- Clean in the shower
- Exfoliate sometimes
- Moisturise before leaving the house
If he can remember the three-tap-touch, he can remember this.
It’s not just about healthy skin either. It's also about the confidence boost he'll get by being the freshest looking MF within a 5km radius.
The Daily Confidence Ritual
We designed it to be the easiest upgrade a guy can make to his daily routine. Premium Korean skincare that works in the background while he gets on with his day. Taking care of his face shouldn’t feel like a chore. It should feel as simple as… well, crack, back, sack, face, done.